Over the past several years, I have
developed a growing reputation as an advocate of fair-trade coffee. I
have been pleased to see many students become passionate about treating
farmes and the land fairly. As of the spring of 2009, I will have
taught well over 100 students in my coffee study tours and seminars,
and they in turn will have shared their learning with hundreds of other
students, faculty, and staff. The excitement has caught the
attention of print and broadcast media,
and I have taken my coffee lectures to numerous outside groups.
Somehow, I thought that all of this energy and enthusiasm would
translate into an inexorable movement to make Bridgewater State College
a fair-trade campus. After all, Sodexo, our exclusive food contractor
already provides fair-trade coffee at two sites on campus, at least
much of the time. Sodexo has also graciously accomodated my efforts to
provide fair-trade coffee for special events. So, it would only be a
matter of time before the campus becomes fair-trade, right?
Wrong! Social change does not just happen. People are busy; they have a
lot of priorities. Even a great cause like fair trade needs advocates,
and I have decided that I need to be a better one.
The impetus for this change of heart was the article
College
switches to fair trade coffee, about biology professor Richard
Niesenbaum, who got Muhlenberg College in
Allentown, Pennsylvania to go fair-trade. Interestingly, he was
motivated to do so after a family trip to San Ramon, in Matagalpa,
Nicaragua -- precisely where I have been taking students.
My intention is to make this web page a resource for those who wish to
pursue a fair-trade commitment at BSC. I intend to post links to online
communities, to successful campaigns at other colleges, and ot other
resources that will support the effort.